87AM

Brand Creation, Expansion and Licensing

admin — Tue, 12 Jan 2010 19:21:16 +0000

Whether an established brand in multiple categories and territories, or a personality looking to expand into the branding world, 87AM can develop, build and execute licensing programs across the globe, allowing clients to enjoy higher brand awareness and increased revenue streams with well placed, organic and true-to-brand licensing deals. No brand is fully exploited in today’s consumer market without licensing, co-branding and brand extensions. 87AM works with top manufacturers and retailers to license client’s patents and trademarks. Our licensing services include:

Acquisition
Valuation
Strategy
Brand creation
Brand expansion
Creative Merchandising
Asset administration

Talent Management

admin — Tue, 12 Jan 2010 15:10:47 +0000

87AM’s experience includes work with numerous major, global A-list personalities in all fields (film, TV, music, stage and fashion). Throughout the years, our team has served as award-winning creative and artistic directors, writers, producers and marketers, creating an entirely unique and incredibly effective management relationship. We are fully equipped to leverage the current momentum of talent (and their associated projects) and bring them to the next level, surpassing competition and breaking records while doing it. We take an entirely 360 degree approach with each client, whether they are at the beginning of their career, or have decades under their belt, and have the track record to prove our expertise.

87AM does not accept unsolicited materials. Talent must be submitted through a licensed agent, manager or attorney.

Theatrical Creative, Strategy and Producing

admin — Wed, 06 Jan 2010 18:37:10 +0000

As a full service firm, 87AM is available to assist with stage production (first and second class productions) from creative concept/development to enhancement and capitalization. These areas include:

Concept development
Financing assistance
Enhancement/capitalization
Crew and Talent
Exploitation of theatrical content in other mediums
Marketing
International exploitation

Content Delivery and Distribution

admin — Tue, 05 Jan 2010 20:23:57 +0000

87AM works with the leaders in the new media world to deliver content across all platforms and avenues including, Mac/PC/Linux, internet, personal media player, media extenders and personal media computers. We’ve broken global records in content delivery, placement, promotion and subscriptions, and have the expertise to administer your content to the audience that needs to see it — in any way they choose to consume it. We also work to monetize your content, as appropriate and possible, so you not only recoup the costs of production and distribution, but also make money in the end.

Artist Development and Delivery

admin — Tue, 22 Dec 2009 00:17:59 +0000

87AM has worked with everyone from global, multi-platinum artists to developing acts in all major territories across the globe. Services include

Album/single development
A&R
Talent management
Touring
Creative strategy and development
Marketing
Related brand development/expansion

Project Creation and Delivery

admin — Tue, 22 Dec 2009 00:14:39 +0000

As a full service firm, 87AM is available to assist with film/television projects from creative concept/development and network/studio sales, to consumer experience and related licensed product in all markets. These areas include:

Concept development
Financing assistance
Network/studio sales
Crew and Talent
Distribution
Marketing
International theatrical and television sales

Rights Consultation and Use Clearances

admin — Fri, 18 Dec 2009 20:41:25 +0000

87AM is able to provide hands-on consulting for distributors and sales teams on all rights systems and rights administration matters including:

Catalogue Acquisitions
Market & Avails Prep
Individual Title Evaluations/Chain-of-Title Checks
Rights System Upgrades
New Software Implementation
System Switches
Custom Software Design
Contract Administration
Database Management & Data Entry

The importance of correct and accessible data regarding your core assets cannot be underestimated. Our experience with Jaguar, FilmTrack, Comet and custom systems (Sophoi, Oracle, Access etc.) will ensure your avails provide accurate information to your sales teams and maximize opportunities for revenue.

87AM also provides full service music, TV and film clip clearances for all uses, including new media. We can research copyright ownership, compile licensing histories, negotiate fees in line with your budget and prepare and submit cue sheets for appropriate royalty collection. We also work with celebrity rights and art/photo clearances. Our experience includes work with budgets large and small, as well as with top film and music artists and small independents.

New Media Production and Distribution

admin — Sat, 05 Dec 2009 23:50:35 +0000

Most, if not all, unsuccessful new media platforms fail for one of three reasons: (1) the platform ignores anything a basic, Web 1.0 offering, (2) the platform is infrequently updated, underestimating the necessity of information instantism and immediate media gratification of the prevailing audience, and (3) the platform is inwardly focused and driven, expecting users to go to the property’s destination, rather than the property’s platform reach out to the user’s existing media destinations.

The solution is to create a comprehensive new media platform which is Web 2.0 in nature, resulting in brand ownership, community and consumer loyalty; frequently updated with top quality content, and, most importantly, a platform which thrives in existing digital media channels where consumers already spend time and money.

New media is probably the single most important marketing play with today’s marketplace and consumer media consumption habits. New media provides a fully monetizable, highly effective and direct method of organic and noncommercial marketing that not only builds consumer awareness and brand equity, but can improve business in all sectors. With a measurable new media audience, all other business initiatives can later be integrated bringing more value to all parties involved.